Your Privacy Matters: This Privacy Policy explains how ClicksFlyer collects, uses, shares, and protects information in connection with our mobile advertising platform and services.
1. Introduction
ClicksFlyer ("Company," "we," "us," or "our") operates a mobile advertising platform that connects advertisers with publishers. This Privacy Policy describes our practices regarding the collection, use, and disclosure of information through our website (clicksflyer.com), platform, and related services (collectively, the "Services").
By using our Services, you consent to the data practices described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our Services.
2. Information We Collect
2.1 Information You Provide
We collect information that you voluntarily provide when using our Services, including:
- Account Information: Name, email address, company name, phone number, billing address, and payment information
- Profile Information: Job title, industry, and professional details
- Communications: Information you provide when contacting support or communicating with us
- Campaign Data: Advertising content, targeting preferences, and campaign settings
2.2 Information Collected Automatically
When you use our Services, we automatically collect certain information:
- Device Information: Device type, operating system, browser type, and unique device identifiers
- Log Data: IP address, access times, pages viewed, and referring URLs
- Usage Data: Features used, actions taken, and interactions with our platform
- Cookies and Tracking: Information collected through cookies, pixels, and similar technologies
2.3 Information from Third Parties
We may receive information from third-party sources, including:
- Advertising partners and ad networks
- Attribution and measurement providers
- Fraud detection services
- Public databases and data providers
3. How We Use Information
We use collected information for the following purposes:
3.1 Service Provision
- Operating and maintaining our advertising platform
- Processing transactions and managing accounts
- Delivering advertising campaigns and tracking performance
- Providing customer support and responding to inquiries
3.2 Platform Improvement
- Analyzing usage patterns to improve our Services
- Developing new features and functionality
- Conducting research and analytics
- Testing and troubleshooting
3.3 Security and Compliance
- Detecting and preventing fraud, abuse, and security incidents
- Enforcing our Terms of Service and policies
- Complying with legal obligations
- Protecting our rights and the rights of others
3.4 Communications
- Sending service-related notifications and updates
- Providing marketing communications (with consent where required)
- Responding to your requests and inquiries
4. Information Sharing
We may share information in the following circumstances:
4.1 Service Providers
We share information with third-party service providers who perform services on our behalf, including hosting, payment processing, analytics, and customer support. These providers are contractually obligated to protect your information.
4.2 Advertising Partners
As an advertising platform, we share information necessary to deliver advertising campaigns, including:
- Campaign performance data with advertisers
- Traffic and impression data with publishers
- Attribution data with measurement partners
4.3 Legal Requirements
We may disclose information when required by law, legal process, or government request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
4.4 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
5. Data Retention
We retain information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law. Factors we consider include:
- Duration of your use of our Services
- Legal obligations and regulatory requirements
- Statute of limitations for potential claims
- Business and operational needs
6. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information:
6.1 Access and Portability
You may request access to your personal information and receive a copy in a portable format.
6.2 Correction
You may request correction of inaccurate or incomplete personal information.
6.3 Deletion
You may request deletion of your personal information, subject to certain exceptions.
6.4 Opt-Out
You may opt out of marketing communications by following the unsubscribe instructions in our emails or contacting us directly.
6.5 Cookie Preferences
You can manage cookie preferences through your browser settings. Note that disabling cookies may affect functionality.
7. Cookies and Tracking Technologies
We use cookies, pixels, and similar technologies for various purposes:
| Type | Purpose |
|---|---|
| Essential | Required for platform functionality and security |
| Analytics | Understanding usage patterns and improving Services |
| Advertising | Delivering and measuring advertising campaigns |
| Preferences | Remembering your settings and preferences |
8. Data Security
We implement appropriate technical and organizational measures to protect personal information, including:
- Encryption of data in transit and at rest
- Access controls and authentication requirements
- Regular security assessments and monitoring
- Employee training on data protection
However, no method of transmission or storage is completely secure. We cannot guarantee absolute security of your information.
9. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We implement appropriate safeguards for international transfers as required by applicable law.
10. Children's Privacy
Our Services are not directed to children under 16 years of age. We do not knowingly collect personal information from children. If we learn that we have collected information from a child, we will take steps to delete it.
11. Third-Party Links and Services
Our Services may contain links to third-party websites and integrate with third-party services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.
12. California Privacy Rights (CCPA)
California residents have additional rights under the California Consumer Privacy Act (CCPA), including:
- Right to know what personal information is collected
- Right to delete personal information
- Right to opt out of the sale of personal information
- Right to non-discrimination for exercising privacy rights
To exercise these rights, contact us using the information below.
13. European Privacy Rights (GDPR)
If you are in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR), including:
- Right to access, rectification, and erasure
- Right to data portability
- Right to restrict or object to processing
- Right to withdraw consent
- Right to lodge a complaint with a supervisory authority
14. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website and updating the "Last updated" date. Your continued use of our Services after such changes constitutes acceptance of the updated policy.
15. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
- Email: privacy@clicksflyer.com
- Address: ClicksFlyer Privacy Team
For data protection inquiries in the EU, you may also contact our Data Protection Officer at dpo@clicksflyer.com.